How To Set Goals on Social Media

  • Are you setting the right goals on social media?

  • 
Are you using Google Analytics to measure goals?

  • 
Are you tracking business-oriented conversion events?

  • How to Set Social Media Goals

 

Learn How to Set Goals on Social that Prove ROI

 
 

How to Set Social Goals

Marketers have access to so much social data today that it can be difficult to know what metrics to track. By understanding which metrics to use, you can tie your social media goals seamlessly to your business objectives to show how social activities can increase revenue or brand awareness.

With this guide, you’ll learn:

1 How Social Goals Vary by Industry

2 Goal Differentiation: Revenue vs. Brand Awareness

3 Specific Data Points to Measure

 

[Step 1] – How to Identify Your Social KPIs

[STEP 3] – How to Set Up Website Goals To Create A Social Funnel

5 Questions to Help Set Your Social Media Goals