Tag: tools
6% of Facebook ‘Likes’ are now Reactions, Love is the Most Popular
As you may have noticed (unless you’ve been living under a rock), your Facebook feed now has a lot more emotions to it. These “Facebook Reactions” are not only changing how we look at our newsfeed but also how your...
8 Ways to Optimize Twitter Content Through Testing
Twitter may just be one of our favorite social media tools, but sometimes you realize doing the same old thing isn’t working as good as it once was. So we’ve found that once in awhile it’s important to test your...
Maximize Your Instagram Handle With These Ten Tips
More and more brands are getting on Instagram and it’s time we all up our game. No matter how big or small your brand is, Instagram is an excellent platform for your company. Recently we talked about ways to share...
4 Things Digital Marketers Can Learn From Taylor Swift
Digital marketing and social media have become so mainstream it’s hard to tell the difference between real life and digital life. Or maybe that’s just us over here 🙂 Anyway, with the recent twitter feud sparked an idea on how...
How a little bit of love can quickly grow your Twitter & Instagram followers
We spoke to a few clients and contacts about their twitter growth and found that many small businesses and brands have used similar methods to gain traction and a following for both Twitter and Instagram. Here’s what we learned: Hashtags...
Google Analytics’ UTM Parameters for Social Media (In Plain English)
We understand the world of social analytics is getting more intense by the day so we thought we’d break down one more way to really track what’s happening on your social channels and how each post or tweet can relate...
What’s Trending Today? 4 Places to Start!
As we find ourselves trying to find out what topics are hot and useful to our users we seem to keep coming back to the same websites. As we wrote in our “Content is King” blog post, having the right...
Gartner’s Cool Vendors in Social Marketing (2015)
Gartner has just released their list of “Cool Vendors in Social Marketing” for this year and we’re proud to announce making the list! Making the ranks with four other great industry tools, CommandPost, Expion, InsightPool & Traackr, to “help run social...
Monday Morning Social Media Routine
In the world of social media no day is the same so you are constantly on top of your toes. We understand this but also know there are a few things you can do each Monday to get you ready...