Tag: tips

6% of Facebook ‘Likes’ are now Reactions, Love is the Most Popular
As you may have noticed (unless you’ve been living under a rock), your Facebook feed now has a lot more emotions to it. These “Facebook Reactions” are not only changing how we look at our newsfeed but also how your…

Creating Your Business Goals For Social ROI
In this day and age, setting goals is incredibly important for determining ROI, especially for Social Media (we like to call this your Social ROI). If you want to justify your work accurately, then your goals should relate directly back…

8 Ways to Optimize Twitter Content Through Testing
Twitter may just be one of our favorite social media tools, but sometimes you realize doing the same old thing isn’t working as good as it once was. So we’ve found that once in awhile it’s important to test your…

Top Twitter Handles For Every Occasion
There are some amazing, brilliant and funny people in this world and the majority of them are on Twitter (how times have changed). We know you’re on twitter and so are we, but twitter is only as good as the…

Snapchat, 100 Million Daily Active & Growing [INFOGRAPHIC]
If you haven’t gotten into Snapchat yet, maybe it’s time to at least think about it. With more and more users engaging in photo and video, Snapchat may just have your perfect audience already engaged. With an overcrowded marketplace on…

4 Things Digital Marketers Can Learn From Taylor Swift
Digital marketing and social media have become so mainstream it’s hard to tell the difference between real life and digital life. Or maybe that’s just us over here ? Anyway, with the recent twitter feud sparked an idea on how…

How a little bit of love can quickly grow your Twitter & Instagram followers
We spoke to a few clients and contacts about their twitter growth and found that many small businesses and brands have used similar methods to gain traction and a following for both Twitter and Instagram. Here’s what we learned: Hashtags…

Google Analytics’ UTM Parameters for Social Media (In Plain English)
We understand the world of social analytics is getting more intense by the day so we thought we’d break down one more way to really track what’s happening on your social channels and how each post or tweet can relate…