Tag: Social ROI
Creating Your Business Goals For Social ROI
In this day and age, setting goals is incredibly important for determining ROI, especially for Social Media (we like to call this your Social ROI). If you want to justify your work accurately, then your goals should relate directly back...
8 Ways to Optimize Twitter Content Through Testing
Twitter may just be one of our favorite social media tools, but sometimes you realize doing the same old thing isn’t working as good as it once was. So we’ve found that once in awhile it’s important to test your...
Top Twitter Handles For Every Occasion
There are some amazing, brilliant and funny people in this world and the majority of them are on Twitter (how times have changed). We know you’re on twitter and so are we, but twitter is only as good as the...
Pay to Play for Social ROI
Social Media is constantly evolving and more and more times becoming a pay to play model in order to get back your Social ROI. In fact they estimate that Social networks will earn $8.3 billion from advertising in 2015 alone....
Should Your Brand Be On Snapchat?
Last week we shared an infographic and statistics surrounding Snapchat, so we thought we may share reasons why your brand may want to get started or add this platform to your marketing mix. Currently Snapchat has a young demographic that...
Snapchat, 100 Million Daily Active & Growing [INFOGRAPHIC]
If you haven’t gotten into Snapchat yet, maybe it’s time to at least think about it. With more and more users engaging in photo and video, Snapchat may just have your perfect audience already engaged. With an overcrowded marketplace on...
Spending just $100 in Ads can still produce ROI on Social Media
Well we all know that content is king and these days if you don’t have good content you might as well forget engaging with your audience. But once you have great content it can still be hard to get it...
Maximize Your Instagram Handle With These Ten Tips
More and more brands are getting on Instagram and it’s time we all up our game. No matter how big or small your brand is, Instagram is an excellent platform for your company. Recently we talked about ways to share...
4 Things Digital Marketers Can Learn From Taylor Swift
Digital marketing and social media have become so mainstream it’s hard to tell the difference between real life and digital life. Or maybe that’s just us over here 🙂 Anyway, with the recent twitter feud sparked an idea on how...
How a little bit of love can quickly grow your Twitter & Instagram followers
We spoke to a few clients and contacts about their twitter growth and found that many small businesses and brands have used similar methods to gain traction and a following for both Twitter and Instagram. Here’s what we learned: Hashtags...