Team LiftMetrix just returned from the Digiday Publishing Summit and we’re very excited by what’s happening in the media publishing industry and look forward to seeing how publishers will further tie their business objectives to social media strategies.

Here were the top five key takeaways from the summit, courtesy of Digiday:

  1. Digital media companies are tech companies now
  2. Platform monetization is a challenge
  3. Retaining focus is hard
  4. Relevance and timeliness drive engagement
  5. The future is visual


With this in mind, we pulled together various tweets showcasing quotes, advice and insight into how the publishing industry is evolving.


Finally, Digiday asked media executives to post the biggest challenges that they’re facing right now, and recapped them here on Instagram:

Did you attend DigidayDPS? We’d love to hear your key takeaways and biggest challenges when it comes to tying your business goals to social media performance. Stay tuned for our upcoming blog post providing recommendations for media publishers!

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Posted by Kara