Now that you have completed Step 1 and have your social media business objectives selected, it’s time to assign values. As you begin assigning values and tracking each value, you start to […]
In this day and age, setting goals is incredibly important for determining ROI, especially for Social Media (we like to call this your Social ROI). If you want to justify your work accurately, […]
There are some amazing, brilliant and funny people in this world and the majority of them are on Twitter (how times have changed). We know you’re on twitter and so are we, but twitter is only as […]
Last week we shared an infographic and statistics surrounding Snapchat, so we thought we may share reasons why your brand may want to get started or add this platform to your marketing mix. […]
If you haven’t gotten into Snapchat yet, maybe it’s time to at least think about it. With more and more users engaging in photo and video, Snapchat may just have your perfect audience already […]
Every day a new startup, app or company is launching new tools for us to use in hopes of making our digital marketing lives easier. As things change and evolve we can’t help but continue trying […]
Help! My Facebook organic reach is DYING! There’s been a lot of talk in the past year about how Facebook is limiting organic reach (Tech Crunch Article) and the perception that organic activity […]
Well we all know that content is king and these days if you don’t have good content you might as well forget engaging with your audience. But once you have great content it can still be hard to […]
More and more brands are getting on Instagram and it’s time we all up our game. No matter how big or small your brand is, Instagram is an excellent platform for your company. Recently we talked […]
Digital marketing and social media have become so mainstream it’s hard to tell the difference between real life and digital life. Or maybe that’s just us over here Anyway, with the recent twitter […]
As an end to end Social ROI Measurement Solution, LiftMetrix ingests your data, computes your social ROI and gives you actionable recommendations to grow ROI. Without spending hours in […]
