Today we’re excited to announce a new integration with the world’s most widely used social relationship platform, HootSuite, to bring powerful recommendations and ROI capabilities into the […]

Holly Jespersen, PR & Social Media Director Shatterproof www.shatterproof.org @ShatterproofHQ Connect with Holly on LinkedIn: https://www.linkedin.com/pub/holly-jespersen/3/62/950 About […]

  When it comes to E-commerce the goal of any digital marketing strategy should be to drive traffic, improve conversion rates, and sell products. The recent rise in popularity of social […]

  Looking to increase your followers? Wondering how to get more Retweets, Replies and Favorites? Here are 3 tips to help you get better results on Twitter: 1. Choose the right times to post. […]

Social ROI is often thought of an impossible task. The reality is that calculating ROI on social media is a more daunting task than other marketing channels (Television, SEM, Display, etc.) […]

By Kristin Calve, VP of Revenue @LiftMetrix The #alsicebucketchallenge has been a smashing success in terms of participation, virality and fundraising capacity. Here are 5 reasons our team […]

By Kristin Calve, VP Revenue @ LiftMetrix Ben Blakesley has been with Reebok since February of this year. We were fortunate to catch up with him at the Social Media World Forum in New York […]

If you are using Twitter for SEO purposes, then you must definitely be finding yourself in a fix. Though Twitter has changed a lot after its IPO, the fact that you need to stick to 140 characters […]

1. Engage your prospects in conversations: Pay attention to what your leads are saying on Twitter. When it makes sense, engage them in conversation on their page. To discuss details, move to […]

(No Matter How Small) 1. Social Media helps build relationships. Advertising and promoting your business on social media does more than increase brand recognition. It gives the opportunity to […]