Social ROI for
Publishers & Media

  • Is social media driving engagement for your publishing and/or media organization?

Do your social goals align with business objectives?

Are you measuring the business impact of your social efforts?

  • Social ROI for Publishers & Media

Connect Content Shared to Social Media and Real Business Objectives

Social ROI Measurement for Publishers & Media

Determining if and how your social media efforts drive social ROI is imperative. We’ve created this three step guide to map out how you can calculate the impact of social media on your business and form a strategy to optimize results.

With this guide, you’ll learn how to:

1       Identify Social Media Goals for your Publishing & Media Company

2       Calculate CPM

3       Assign Values to Your Goals

4       Track Conversions