Learn How to Connect B2C Social Media Efforts to Real Business Objectives
Determining if and how your social media efforts drive social ROI is imperative. We’ve created this three step guide to map out how you can calculate the impact of social media on your business and form a strategy to optimize results.
With this guide, you’ll learn how to:
Identify Social Media Goals for your B2C Business
Assign Values to Your Goals
Calculate Customer Life Time Value
Track Conversions